Defend Against Robocalls with STIR/SHAKEN

May 25, 2021

Defend Against Robocalls with STIR/SHAKEN

In our current climate, there seems to be a lot of division among Americans. However, there is one thing that unites us all, the annoyance we feel when we pick up our phone calls and are met with a robocall. Robocalls produce an astounding average of 5 billion or more calls per month. These calls affect not only our personal phone lines but business phone lines as well. This escalates robocalls from a simple annoyance to a threat to your customers’ businesses. Robocalls and robo dialers threaten your customers’ business reputations by exploiting their information and consuming their identity. Did you know that you can defend your customers against scammers and robocalls through the platforms you offer?  

 

How Do Scammers Use Robocalls? 

Robo dialers and scammers currently have the ability to “spoof” phone numbers. This means they will disguise their identity by falsifying the information that is transmitted to caller ID displays. Even more distressing is the use of “neighbor spoofing.”  This is when the scammer utilizes a number with a local area code and prefix to seem safe. Phone numbers and caller ID information can also be spoofed from regular phone numbers, government agencies, and even businesses. Once a scammer has spoofed a number, they can utilize a robo dialer to reach unsuspecting victims. These robocalls look very innocent on a caller ID, allowing the scammers to connect with their intended target.  

 

STIR/SHAKEN 

The Federal Communications Commission (FCC) is helping us fight against robocalls through a new set of rules and regulations they have titled STIR/SHAKEN. STIR/SHAKEN is an acronym for Secure Telephone Identity Revisited (STIR) and Signature-based Handling of Asserted Information Using toKENs (SHAKEN). With these regulations in place, phone calls that travel through interconnected phone lines must be verified and validated. 

As a communications solutions provider, you have the responsibility to provide your clients a platform that ensures originating call data integrity. The three options that service providers can use to authenticate caller origins are:     

Full: Full means that the caller has been authenticated by the service provider and the provider has ensured that caller is authorized to use that number. 

Partial: With partial, the caller has been authenticated by the service provider, but the provider cannot verify their number authorization. 

Gateway: Gateway provides the least information. This is when the service provider has authenticated the location of the source call, but it cannot identify the customer originating the call. 

STIR/SHAKEN regulations also require that outgoing phone calls have a signature verifying ownership of the phone number. As a communication provider, you can provide that verification for your customers through your network. When you offer your clients authentication and verification on both ends, you are not only protecting them against robocalls, but also protecting their reputations by stopping scammers from using their business information.

 

Brightlink’s Network Helps You Fight Robocalls 

If you are concerned about FCC regulation compliance, Brightlink has you covered. We design our products with your clients in mind and have already updated our network with all the modifications needed to meet STIR/SHAKEN regulations. 

Along with STIR/SHAKEN, you will also be giving your customers access to Brightlink’s world-class network, where they will receive: 

        • Superior Performance 
        • Unparalleled Reliability 
        • Unmatched Scalability 
        • Unrivaled Security 

 

Here at Brightlink, we don’t just provide you with the basics to fight off robocalling, but a plethora of benefits and features that will not only meet your customers’ expectations but blow them out of the water. If you’re ready to help your customers start fighting robocallers and load them up with a stack full of premier communications features and benefits, give us a call today! 

 

Add Brightlink’s solutions to your offerings by calling us at 1-888-871-4575.