CPaaS Trends: What To Expect In 2019

UC Today

CPaaS Trends: What To Expect In 2019

07 December 2018 | Rob Scott (UC Today)

“The CTO of Brightlink, Joe White also believes that customer experience has a significant role to play in the future of CPaaS. “Customers are becoming more proficient in their communications, which is leading to more companies building custom solutions with CPaaS providers. These new solutions solve needs that would have otherwise demanded large engagements with tech firms and bespoke carriers.

According to White, CPaaS has given businesses that might not have had the budget or scale required to commission new communication processes the chance to compete with bigger players.”

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