Communication lies at the core of our interconnected world, but for most businesses, accessing and incorporating communication capabilities can be difficult, and often seemingly impossible. But with modern CPaaS (Communications Platform as a Service) technology, the playing field has finally been leveled. Companies of all sizes can now unlock powerful communications capabilities that they couldn’t tap into before, transforming how they do business.
The Brightlink CPaaS Platform offers simple, flexible access to voice, messaging, and other channels via an intuitive pre-built interface and tools or you could access a large collection of APIs to custom integrate communications functionality into your business.
CPaaS (Communications Platform as a Service) has become the acronym of the hour, but how does it actually help? With CPaaS, businesses can extend customer engagement and marketing across different communication channels, like voice and messaging. By seamlessly integrating communications into their business through pre-built tools, any enterprise can instantly access and activate connection through any – or all – channels.
Having multiple providers for each of your communications needs can be complex and a distraction for you from running your business. In contrast, Brightlink delivers integrated capabilities across communication technology layers so you can focus on your customers and business.
At our integration layer, our full-featured CPaaS Platform provides a pre-built web interface as well as state-of-the-art APIs that let you easily custom integrate and access our powerful underlying network services infrastructure. From acquiring and activating phone numbers to enabling critical features like business texting, you can easily incorporate communications capabilities to boost your customer engagement and marketing strategies.
Search, reserve, and order local and toll free numbers in real-time with a live inventory of millions of numbers
Port and manage your current phone numbers
Place and receive phone calls
Create conference bridges
Create a multi-user phone system (PBX) and extensions along with polling data like presence and activity for those users
Create contact center call queues and work flows
Text-enable any number with the click of a button
Send and receive domestic and international SMS and MMS
Pull real-time analytics delivery metrics and statistics
Receive delivery receipts and confirmations
Send group messages
Send long messages (over 160 characters)
Easily provision and configure your own SIP trunks
Reduce costs by only paying for the trunks you use
Add virtual channels of communication as your business expands
Point-and-click SIP trunk assignments to any endpoint
Access a library of resources for your development team
Set up APIs using our documentation library
Test your API connectivity in a full-featured testing environment
Manage all API connections from one central location
Increase service reliability with our built-in rerouting function
Build SIP trunks and modulate usage by traffic flow, size, and geography
“The CPaaS Platform 2.0 release…should place Brightlink in a good position to benefit from the growing relevance of embedded communications in the enterprise segment. Furthermore, its one-stop-shop offering – with capabilities that include cloud applications, CPaaS, and network services – should appeal to enterprise customers looking for a more complete and integrated set of solutions.”
Raul Castanon Martinez
“What the company manages to do with this, though, is find a good balance between features and functionality, with simplicity and ease of use. The result is a really strong CPaaS offering that allows for communications functionality to be integrated into all kinds of CRM and marketing tools, for example, using various API’s.”
“With Brightlink, we gained an immediate ROI and we are able to better service our clients faster than ever before.”
Vincent Finaldi, Vice President
Tele-Data Solutions is a family-owned and operated business that helps New Jersey-based small and mid-sized businesses solve problems through VoIP phone hardware and software technology.
With competition multiplying and margins shrinking, Tele-Data had to find ways to stay relevant. Having highly trusted service providers to help drive growth and meet customer needs was crucial.
Tele-Data engaged Brightlink for its Enterprise Network Services solution, including voice origination and voice termination, in March 2018. They also use Brightlink’s CPaaS API to SNAPVantage, a Brightlink PBXCloud application, and utilize the Brightlink CPaaS Platform to search, buy, and port phone numbers.
By using Brightlink’s voice services, Tele-Data gained measurable improvements in four areas: more control, immediate speed improvements, transparency, and lower costs.