5 Reasons to Run All Your Business Communications in the Cloud

March 25, 2020

5 Reasons to Run All Your Business Communications in the Cloud

If your business still relies on a mix of traditional landline phones, mobile phones, T1, and messaging platforms to communicate with each other and with your customers, you’re subject to serious limitations in terms of accessibility, scalability, and reliability just to name a few. Below are five reasons why you should consider moving to cloud-based business communications today.

#1 – Easily Accessible from Anywhere

Traditional voice and SMS channels are limited by location. Though forwarding one number to another may not be a huge inconvenience, imagine a situation in which your employees must work from home in order to continue to provide your customers with support. It can be nearly impossible to provide those employees with a secure way to access your business phone system using traditional means, but the cloud makes it easy.

#2 – Better Overall Security

Every business must consider its privacy as well as the privacy and security of its customers. Because of this, it’s important to protect your company from things like spoofing, phishing, cloning, and various other forms of communication fraud. Cloud-based communication offers incredible security in the form of data encryption, HIPAA compliance, and various other forms of network, voice, video, and SMS security.

#3 – Improved Reliability for Less Downtime

Your ability to provide the best possible customer service can make or break your business, and that means your communication platform needs to be up and running with zero downtime. Cloud service providers utilize the best equipment and technology available today to ensure that there is as little downtime as possible, and many even include failsafe options such as disaster recovery protocols to ensure continuity in any situation.

#4 – Cloud-Based Communication Saves Money 

Cloud-based communication is almost always more cost-effective than any other means of communication, including not only traditional landlines, but also mobile service or even T1. Rather than billing your business for each individual line – and rather than charging you for every jack installation, which can be quite costly – cloud-based communication is billed on a per-user basis. It also includes all the features you’ve come to expect, such as unlimited calling (local and long-distance), affordable international calling, call forwarding, and more.

#5 – Simple, Instant Scalability

Finally, even though many companies start out with standard telephone and communication services, a large percentage will inevitably make the switch to cloud-based communication because it’s scalable. As your business grows, you will likely need to add more lines for more employees. In fact, at some point, you may even need to open a second (or third, or tenth) location all the way across the country. Scaling traditional services to suit your needs, and connect your offices, can be incredibly difficult as it requires on-site installations, programming, and more. With the cloud, it’s never been easier; everything you need to give anyone, anywhere access to your communication network is available in just a few clicks.

Business communication is essential for your success no matter how small or how large your company might be. Cloud-based communication platforms offer benefits that no other service option can. It’s more secure, scalable, and accessible, and it creates far less downtime at a much lower cost, as well.